January 2022 China Imported Automobile Market Monthly Report from Germany ,USA

1. Supply

After three years of decline, the import volume of automobiles will increase slightly in 2021. From January to February 2022, 153,000 vehicles will be imported, a slight decline of 4.8%; the import value will reach 60.68 billion yuan, a year-on-year increase of 9.7%

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2.In recent years, the terminal demand for imported cars has remained relatively stable. Due to the short-term impact of the epidemic and chips, the imported car market began to decline in 2020. In January 2022, 88,900 vehicles were sold, a year-on-year decrease of 8.9%.

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3. Inventory

With the supply less than the demand in 19-20, the inventory depth of the imported automobile industry has declined significantly. In 2021-2022, supply and demand are basically balanced, but sales have declined, and the inventory depth has rebounded to 2.7 months. From a historical point of view, it is in a reasonable position. low level.

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4. Price

The customs declaration unit price of imported automobiles has increased year by year. From 2015 to 2022, the customs declaration unit price of imported automobiles has increased from 252,100 yuan to 396,600 yuan. One is the trend of consumption upgrading, and the other is the trend of localization of low-priced products.

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5. Brand structure

The consumption upgrade trend of imported cars is obvious. In January, the decline of luxury and ultra-luxury brands was significantly lower than that of non-luxury brands. “Luxury” continued to rise, and luxury cars accounted for more than 90%.

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6. Model structure

In January 2022, driven by the Senna, the year-on-year growth rate of MPVs reached 65.1%, while sedans and SUVs experienced a significant year-on-year decline; niche models outperformed the overall, highlighting the individual needs of the imported car market, and Wagon models saw a year-on-year growth rate Reached 20.1%, Cabrio grew 6% year-on-year

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7. Displacement down

The 1.5-2.0L displacement range accounted for 46.9%, which was lower than that in 2021, but still maintained the largest displacement range; the supply of parallel imported models gradually resumed, and the share of displacement above 3.0L rebounded to 4.4%, which was significantly lower than that of 2021. 0.5 percentage point increase in 2021

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8. Sales of imported new energy vehicles fluctuate

From 2016 to 2018, the sales of imported new energy vehicles were between 15,000 and 20,000 units. Driven by the Model 3, the sales of imported new energy vehicles surged to 60,000 units in 2019, a year-on-year increase of 191%, accounting for 30% of the total imported vehicles. 5.4%; with the domestic production of models, the sales volume will drop to 27,500 units in 2020. With the contribution of PHEVs, sales in 2021 will increase by 26.2% year-on-year. In 2022, NEV sales will be 2,277 units, down 18.6% year-on-year, mainly due to the decline in pure electric vehicles. 39.8%.

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Post time: Mar-11-2022